Wednesday, January 5, 2011

Author Branding & Author Tags: What’s Best for You? by Vince Mooney

Plus a Contest! How Many Seeker Author Tags Can You Identify?


First a little history:

If you have an interest in author branding, and coming up with an author tag, it might be useful to consider that ‘branding’ originally was designed to make a product identifiable to an illiterate population. Consider the barber’s pole. The basic idea is identification.

Modern branding received a major boost from Rosser Reeves’s book: “Reality in Advertising”. Reeves outlined the USP, Unique Selling Proposition.

Example: Ivory soap is pure. (It’s 99 and 44/100% pure”). Dove soap is one quarter cleansing cream. After the publication of Reeves’s book, the USP became a kind of Holy Grail to all marketers.

The USP concept dominated advertising thinking until Ries and Trout came out with my favorite advertising book: “Positioning: The Battle for Your Mind”. Both these books are very short and written so clearly that they were best sellers -- even outside the advertising industry.

The big idea behind ‘Positioning’ was that there is only room for one or two brands-- in any one category -- in a customer’s mind. It is also very difficult for a new product to break into the prospect’s mind after the first one or two positions are established.

Example: we may remember who was the first man on the moon, but how many can remember who was the second man? While some people can remember the first man to break the four minute mile, how many know who was second? Some remember the first man to fly solo across the Atlantic, but who was second? You get the idea.

Positioning is very serious business. It is very hard to break into a prospect’s mind unless you position your product in a category that is empty or has only one competitor. Therefore, it is often helpful to create a new category! Gatorade created a new category of drink. OK, now, tell me, how many other brands can you name in this sport’s drink category?

I consider ‘author branding’ to be a ‘subset’ of the USP and Positioning approaches.

If you are considering ‘branding’ your work, there are several important decisions that you need to make:

1) are you ready to be ‘branded’? In a way, getting branded it is like getting a tattoo. Do you want to be known forever as the ‘edgy werewolf’ queen? (Actually, it may not be forever. Tattoos can come off and products can be repositioned. However, it can be a lot of work and cost a lot of money to do so.)

2) have you come up with a tag line that you really like? You should not rush into a tattoo and you should not rush into a brand.

I consider the ‘brand’ to be like the USP and the author tag line to be an expression of that proposition. The brand might stay the same for a whole career while the expression (tag line) might change over the years as long as it still expresses the same USP.

For example: An author might make her career writing Amish romances. Perhaps she has personal experience with many Amish people. Her USP (brand) might be:

Amish Romances Written from the Soul of Experience!

I think the above is a great tag line as well. But the author might change the tag line to something like:

Amish Romances Inspired by Love!

Enduring Amish Romances to Warm the Soul!
Love, Family, Devotion in the Timeless Amish Way!

I can see the tag line changing a little from time to time. I can also see a different tag line for each novel if the new tag line applies uniquely to that novel. But in all the above tag lines the basic USP or brand stays the same.

Elements of a Good Tag line:

1. a tag line should reflect and support the author’s chosen brand.

2. a tag line should be original and not too much like another author’s.

3. a tag line should be memorable and intuitively attachable to that author. ( By this I mean a reader might reasonably be expected pick the author’s tag line from a list of tags without ever having read one of the author’s books.)

4. a tag line should promise a benefit just as an advertising headline should promise benefits.

It may be very hard to come up with a tag line that incorporates all four points mentioned above. However, a tag line could be so strong on one point that it would actually be better than a weaker line that did incorporate all four points. So if you come up with a really great tag line, keep it! Don’t worry about tweaking it to get all four points included.
Now for the contest:

I have listed a series of tag lines below. Some of the tag lines are the author’s official tags. However, not all Seekers have an official tag line. I have provided tag lines for most of the Seekers. Frankly, some of the official tag lines are so good, I couldn’t improve on them. So I left these alone.

Your job will be to put an author’s name to each of the tag lines listed below. See how many you can get correct. To play fair, please don’t go to the author’s webpage to find her official tag! All the author tags that I provide here are for those authors alone and they can have them with all rights if they choose to use them. Otherwise, any other author may feel free to use them.

Please note: An author may appear more than one time in the list below. All the Seekers are represented below but some will appeal multiple times.

1. Passion with a Purpose
2. Lassoing the Spirit of the West with Romance, Comedy & Cowboys
3. Enduring, endearing... Fiction that embraces the heart.
4. Rugged Stories with Heart
5. Exploring the Frontiers of Faith with Romantic Suspense! (Expanding the Frontiers of Faith with Romantic Suspense!)
6. Where the Mission is Romance & Rescuing the Human Spirit!
7. ‘Gilded Age’ Romance Inspired by Faith and a Touch of Mystery.” (‘Gilded Age’ Romance Inspired by Love and a Touch of Mystery.”)
8. Romance with a kick of wasabi.
9. Crystal Clear Historical Romance Inspired with the Ring of Truth!!
10. Faith, Family and Finding Mr. Right
11. Romantic True North! Where Enduring Fiction Embraces the Spirit & Warms the Heart.
12. Romantic Comedy with Cowboys
13. Stories of Hard Men, Audacious Women, & Rugged Country!
14. Romantic Women’s Fiction…Where LIFE and love collide.
15. Romance with Suspense and a kick of wasabi!
16. Freeing the Romantic Spirit with Inspiration!
17. Romance Forged in Faith, Love & Humor!
18. Where Love, Romance & Inspiration Come Sweepin’ Down the Plain!
19. Faith with an edge…cross my heart.
20. Where the Mission is Inspiration, Romance, & Rescuing the Human Spirit!
21. Love on the Light Side
22. Lifting the Spirit with the Power of Romance!
23. ‘Gilded Age’ romance with a touch of mystery
24. Where Passion Makes The Spirit Soar!
25. Inspiration, Humor, Romance
26. Making Romance a Peak Experience!


  • Answers will be posted at 9 pm MST.
  • Two winners will be announced based on the most correct answers. Winners announced tonight.
  • One winner will be announced solely based participation (commenting). Announced in the Weekend Ed.
  • All winners will have the opportunity to pick a Seeker Book of Choice from recent releases available.

And if you'd like a comment on your author tag, just let me know!

Vince~


Bio: Vince Mooney was trained to be a philosopher and high school history teacher. He wound-up teaching marketing and real estate at colleges and at his own real estate school. He also spent many years working in advertising as a copywriter and editor. He has written over 100 three-hour real estate continuing education courses, a real estate manual and real estate exam preparation book for a major publisher. He has conducted over 3,000 three-hour workshops and has published many magazine articles. Vince has been a speech writer and has sold comedy over the years. His greatest achievement is being a Seeker friend. (Vince has written over 1000 romance novel reviews.) You can find Vince at Philosophy of Romance blog.



Answers To Today's Contest: Vince will announce the winners in the comments, with the final winner announced in the Weekend Edition. Email the Seeker email if you won!



1. “Passion with a Purpose” -- Official – Julie Lessman

2. Lassoing the Spirit of the West with Romance, Comedy & Cowboys – Vince -- Mary Connealy, (Logo a lasso in the air)

3. "Enduring, endearing... Fiction that embraces the heart." Official – Ruth Logan Herne

4. “Rugged Stories with Heart” Official -- Audra Harders

5. Exploring the Frontiers of Faith with Romantic Suspense! (Expanding the Frontiers of Faith with Romantic Suspense!) Vince’s – Debby Giusti

6. Where the Mission is Romance & Rescuing the Human Spirit! Vince’s – Cheryl Wyatt (Logo: a open parachute).

7. ‘Gilded Age’ Romance Inspired by Faith and a Touch of Mystery. (‘Gilded Age’ Romance Inspired by Love and a Touch of Mystery.) Vince’s – Cara Lynn James (Logo: a dove sitting outside and at the top of a gilded cage).

8. “Romance with a kick of wasabi.” Official – Camy Tang

9. Crystal Clear Historical Romance Inspired with the Ring of Truth! Vince’s – Janet Dean (logo: finger hitting a crystal glass with sound waves coming off.)

10. Faith, Family and Finding Mr. Right – Official – Missy Tippens

11. Romantic True North! Where Enduring Fiction Embraces the Spirit & Warms the Heart. Vince, Ruth Logan Herne, (use a compass as a logo)

12. Romantic Comedy with Cowboys – Official Mary Connealy

13. Stories of Hard Men, Audacious Women, & Rugged Country!


14. Romantic Women’s Fiction…Where LIFE and love collide. Official – Myra Johnson

15. “Romance with Suspense and a kick of wasabi! Vince – Camy Tang

16. Freeing the Romantic Spirit with Inspiration! Vince’s -- Pam Hillman (logo a flying dove)

17. Romance Forged in Faith, Love & Humor! Vince’s – Sandra Leesmith (logo smithy’s anvil).

18. Where Love, Romance & Inspiration Come Sweepin’ Down the Plain! Vince’s – Tina Radcliffe (Logo a tornado swilling around a cross).

19. Faith with an edge…cross my heart. Official – Debby Giusti

20. Where the Mission is Inspiration, Romance, & Rescuing the Human Spirit! Vince’s – Cheryl Wyatt (use parachute logo).

21. “Love on the Light Side” – Official – Glynna Kaye

22. Lifting the Spirit with the Power of Romance! Vince -- Tina Radcliffe, (logo: a dove flying next to a lighting bolt).

23. ‘Gilded Age’ romance with a touch of mystery. Official – Cara Lynn James

24. Where Passion Makes The Spirit Soar!
Vince – Julie Lessman (use a soaring eagle as a logo)

25. “Inspiration, Humor, Romance” -- Official – Sandra Leesmith

26. Making Romance a Peak Experience! Vince – Audra Harders (use mountain peak logo)

166 comments :

  1. I'm reading your list while watching the end of the Arkansas - Ohio State game. I'm embarassed. My first thought is that I associate cowboys with Mary, but then I don't know on all of them.

    I'm embarassed because, even thogh I've read the books, I don't remembe the tag lines. Will think about it.

    ReplyDelete
  2. I don't know the tag lines either - only one for sure and possibly 2 LOL! But I just started reading these authors this past year and haven't gotten too far along - sorry.

    1. Passion with a Purpose
    2. Lassoing the Spirit of the West with Romance, Comedy & Cowboys - guessing Mary Connealy
    3. Enduring, endearing... Fiction that embraces the heart.
    4. Rugged Stories with Heart
    5. Exploring the Frontiers of Faith with Romantic Suspense! (Expanding the Frontiers of Faith with Romantic Suspense!)
    6. Where the Mission is Romance & Rescuing the Human Spirit!
    7. ‘Gilded Age’ Romance Inspired by Faith and a Touch of Mystery.” (‘Gilded Age’ Romance Inspired by Love and a Touch of Mystery.”)
    8. Romance with a kick of wasabi.Camy Tang
    9. Crystal Clear Historical Romance Inspired with the Ring of Truth!!
    10. Faith, Family and Finding Mr. Right
    11. Romantic True North! Where Enduring Fiction Embraces the Spirit & Warms the Heart.
    12. Romantic Comedy with Cowboys
    13. Stories of Hard Men, Audacious Women, & Rugged Country!
    14. Romantic Women’s Fiction…Where LIFE and love collide.
    15. Romance with Suspense and a kick of wasabi!Camy Tang
    16. Freeing the Romantic Spirit with Inspiration!
    17. Romance Forged in Faith, Love & Humor!
    18. Where Love, Romance & Inspiration Come Sweepin’ Down the Plain!
    19. Faith with an edge…cross my heart.
    20. Where the Mission is Inspiration, Romance, & Rescuing the Human Spirit!
    21. Love on the Light Side
    22. Lifting the Spirit with the Power of Romance!
    23. ‘Gilded Age’ romance with a touch of mystery
    24. Where Passion Makes The Spirit Soar!
    25. Inspiration, Humor, Romance
    26. Making Romance a Peak Experience!

    totally embarrassing and I've probably read some of these authors recently! *blush*

    oh well here's some donuts...

    ReplyDelete
  3. Hi All:

    I’m just here the night before checking the room out. I always inspect the facilities and seating arrangements the day before.

    I’ve also arranged for a variety of Starbucks coffee to be available all day long.

    As a special treat, at 10 am EST, I am serving a brunch of ‘Cheesy Steak Stuffed Potatoes’, which looked so good in the current Woman’s World,, (see page 33, Jan 10, 2011 issue.) that I decided to make 48 potatoes. By the time I get these potatoes scooped out and stuffed again, I’ll be a real pro at doing it.(Don’t worry, my wife is going to supervise.)

    Also: If you just want to comment and not identify authors, please consider listing the two or three tags that would make you most inclined to buy that author’s books. It would be interesting to see which tags have the most reader and fan appeal. Thanks.

    Vince

    ReplyDelete
  4. Yeah - so I've only been around for a couple months. And I've got a couple of them, but...

    1. JULIE!!!! I know the first one!
    2. Mary!
    8. Camy Tang
    10. Umm... I have a book with this on it! So Missy or Audra. I'll go with Missy...
    12. Mary
    13. Stories of Hard Men, Audacious Women, & Rugged Country!
    14. Romantic Women’s Fiction…Where LIFE and love collide.
    15. Gonna go with Camy again
    24. Julie

    Oy. That's pathetic... But it's honest. No cheating! So I guess I'm in for the participation drawing ;).

    carol at carolmoncado dot com

    ReplyDelete
  5. Hi Walt:

    It’s fine not to remember the tag lines. The idea is to see if the tag lines ‘attach’ to the author as you think of her writing. Do they fit the authors. No tag line is a trick to fool you! :)

    Vince

    ReplyDelete
  6. Hi Anonymous:

    I think Camy may have the best tag line in romance. Please sleep on it and come back and guess on the others. You can kept trying during the day.

    Vince

    ReplyDelete
  7. And I don't have my own tag. I need one. I want one. I haven't come up with one yet.

    And I have no wasabi so nothing cool like that. And Julie's the one with the passion-y stuff though I wish I could write like her. And I don't do western or historical. So no strokes of inspiration.

    I wrote some alliterative pairs down [heartache/healing, pain/passion, fear/faith, tragedy/triumph, regret/redemption] for brainstorming but never got any further with it than that. I read the sig lines on ACFW and wish I'd come up with them first... But I'd like to write R and RS so don't want something that types either one... /sigh/ Or it could be that I'm just not 'there' yet and don't need one yet...

    /shifty eyes/

    And I don't have a hit out on Mary Connealy though my blog said that I wanted to 'finish off Mary Connealy'. Honest. I didn't mean it the way it sounds.

    /hides behind palm tree/

    ReplyDelete
  8. Ooo - is 26 Audra b/c of the whole Pike's Peak/Colorado thing?

    We must keep in mind that I've only read one Audra-fic, 4 Julie-fics and 3 Mary-fics and I have one Missy-fic waiting to be read.

    I have Cara Lynn book around here somewhere I could peek at...

    And now I'm really off to bed and will ponder more tomorrow...

    ReplyDelete
  9. Hi CarolM:

    It’s OK to guess. On the tags I wrote, even the authors don’t know.

    Hint: look at the slide show on the home page with many of the author’s books. Do the book covers suggest a tag line for that author?

    If you think of any more, come back tomorrow and add to your list.

    Vince

    ReplyDelete
  10. Thanks for taking care of the coffee, Vince.

    Went shopping today. Bought Audra's book and a new couch. How fitting is that?

    Helen

    ReplyDelete
  11. Hi Helen:

    A couch and a book. Sounds real comfortable. Please come back and guess the tags in the morning.

    Vince

    ReplyDelete
  12. Seekers Are Encouraged to Guess the Tags. They just cannot win the contest.

    Can You Identify the Tags I Wrote For You?

    Got to go!. See everyone in the morning.

    Vince

    ReplyDelete
  13. Great article on branding, Vince.

    I'm gonna be brave and do some guessing--without checking. =)

    1. Julie
    2. Mary
    3. Glynna
    4. Cheryl
    5. Debby
    6. Cheryl
    7. Cara
    8. Camy
    9. Janet
    10. Missy
    11. Ruthy
    12. Mary
    13. Mary
    14. Myra
    15. Camy
    16. Pam
    17. Mary
    18. Tina
    19. Camy
    20. Cheryl
    21. Mary
    22. Sandra
    23. Cara
    24. Julie
    25. Mary
    26. Audra

    This was fun. I didn't realize what a great job the Seekers have done distinguishing themselves and their stories. Kudos, ladies. (Wrong answers are due to my guesswork and are no reflection on you and your wonderful works of heart.)

    ReplyDelete
  14. Here is my guess but I am sure I have several wrong.

    1. Julie
    2. Mary
    3. Ruthy
    4. Audra
    5. Debby
    6. Cheryl
    7. Cara-Lynn
    8. Camy
    9. Janet
    10. Missy
    11. Ruthy
    12. Mary
    13. Mary
    14. Myra.
    15. Camy
    16. Pam
    17. Ruthy
    18. Tina
    19. Myra
    20. Cheryl
    21. Glynna
    22. Julie
    23. Cara-Lynn
    24. Julie
    25. Sandra
    26. Audra

    ReplyDelete
  15. Vince, what a wonderful example of how your mind works, to 'see' the sale potential in everything. The gift of a true marketing genius.

    And great pic, dude! Love it!


    And what a fun contest! I hope people keep checking in to see who guesses what....

    Kind of a "build-a-bear" contest entry. I brought fresh kuchen this morning, and a mess of sausage, eggs, potatoes, cheese, green pepper and onion fried up in a big ol' skillet.

    Piping hot. Definitely filling. Probably a heart attack waiting to happen!

    Vince, thank you for being here today! This is wonderful stuff, and as I was reading your opening chapters, I realized the advert gurus were right. I basically compare TWO items, rarely a third when I'm making decisions.

    That might be a habit I want to break.

    ReplyDelete
  16. I have to say I am one of those who knows who the second person to break the 4 min mile was Ron Clarke he did it after Roger Banister. now I dont remember all the other seconds you are so right like sport many times we dont remember who came second in a grandfinal unless you are there to see it and its your team that loses.
    (now off to bed to finish Jillian Harts latest book)

    ReplyDelete
  17. Jenny, I'm impressed by your runners knowledge, chica! My husband and three of my boys are big runners, but not too many people remember those 'big guns' from the past.

    You rock.

    ReplyDelete
  18. It's five am and you are all up?

    So that means I have to start getting up earlier?

    Sigh.

    Good morning and welcome, Vince.

    So two of you voted for #18 for me..must be the OKLAHOMA! reference.

    Love it, Vince!

    ReplyDelete
  19. all right Ruthy brought food!!

    I think a 15 min mile is 'bout right for me..maybe 12 or 13 if I'm in a hurry.

    ReplyDelete
  20. Loves 2 Read Romance - LauraJanuary 5, 2011 at 8:01 AM

    What a great post Vince! I know that I really don't know the tag lines of most of the authors I read. The only one I know off the top of my head is that
    #15 Romance with Suspense and a kick of wasabi! Camy Tang

    Good Luck everyone else!

    ReplyDelete
  21. This looks so fun I couldn't pass trying. The first that came to mind when I read this article was Julie Lessman's.

    1. Julie Lessman
    2. Mary Connealy
    3. Ruth Logan Herne
    4. Tina Radcliffe
    5.
    6. Cheryl Wyatt
    7. Cara Lynn James
    8. Camy Tang
    9. Janet Dean
    10. Missy Tippins
    11.
    12. Mary Connealy
    13.
    14. Myra Johnson
    15. Camy Tang
    16.
    17. Mary Connealy?
    18. Tina Radcliffe
    19. Debby Giusti
    20. Cheryl Wyatt
    21.
    22.
    23. Cara Lynn James
    24. Julie Lessman
    25.
    26. Audra Harders

    I tried... and it was kind of difficult, though some were obvious. Enjoyed the informative article! As to which tags I liked best - #3, #8, and #19.

    ReplyDelete
  22. Fabulous Vince! So timely too!

    Thank you for posting this exceptional information.

    I'm one of those who knows it when I see it... But making one of my own, or analyzing another's - there's the rub.

    Will come back when off the BB and can see all the names. A few are totally recognizable to me, even without the list!

    GO Vince!! May says "You
    sniffed it today!". :)

    ReplyDelete
  23. I have no idea on so many of these. So, I just will put the whole list below.

    1. Julie
    2. Mary
    3. Cheryl
    4. Tina
    5. Debby
    6. Cheryl
    7. Cara
    8. Camy
    9. Janet
    10. Missy
    11. Ruthy
    12. Mary
    13. Mary
    14. Tina.
    15. Camy
    16. Sandra
    17. Pam
    18. Cheryl
    19. Debby
    20. Debby
    21. Glynna
    22. Myra
    23. Cara
    24. Julie
    25. Ruthy
    26. Audra

    ReplyDelete
  24. Morning Vince. Welcome to Seekerville and what a great post.

    Loved reading your bio. You're a very interesting man. I agree with Ruthy on the photo.

    Wow, what a lesson. I've heard how important it is to "brand" yourself, but your post really clarifies how and what is needed. Thanks.

    And I can see from the guesses, what brands really stick out. Not mine. (Only one person so far has guessed mine) LOL So I better get to work on that. smile.

    Thanks so much for the succinct and concise help and advice.

    ReplyDelete
  25. You know I didn't mind being branded.


    but who knew they'd actually use a red hot iron.

    Still, writer's do what they gotta do.

    Tough business

    ReplyDelete
  26. CarolM, you didn't mean it the way it sounded? Cool, I can come out from under the desk then?

    No contract on me???

    Phew!

    ReplyDelete
  27. Reading back over these, now that my answer is up. Tina, even though there was an Oklahoma reference (and I know you used to live there), it ran smack dab into your current residence of Colorado and my brain didn't compute.

    ReplyDelete
  28. Mary - Depends.

    If you've got a laptop under there and are furiously typing a story about a girl in the West who writes under a male pen name but has a psycho reader coming after her and she must be rescued both by herself and the hunky cowboy next door, then you must stay.

    If you have nothing to write with, then by all means, get out here!

    ReplyDelete
  29. You're a great marketer, Vince! And I can't wait for the potatoes. I guess I never considered how important branding is, although Thomas Nelson seems to think it's important. Obviously I should pay more attention!!!

    Love this post!

    ReplyDelete
  30. Thanks for the interesting and informative post, Vince! Love the picture! Your bio is rich with experience. So glad you're a friend of Seekerville! Sweet of you to say that's your greatest achievement. :-) I'm stand in awe of your intellectual book reviews.

    I recognized the tagline you created for me. So that means it fits. Since you're allowing us to use your work, I will try it out. Thanks!

    Delicious breakfast, Ruthy! Thanks!

    Janet

    ReplyDelete
  31. Ok - on the PC now...

    Vince - what is your tag? AND, is that Machu Picchu?!

    Well - I don't know on some of these lovely ladies, since I've not read everyone's work, yet... but here's a go:

    1. Julie
    2. Mary
    3. Cheryl
    4. Pam
    5. Debby
    6. Debby
    7. Cara
    8. Camy
    9. Janet
    10. Ruth
    11. Tina
    12. Mary
    13. Pam
    14. Glynna
    15. Camy
    16. Sandra
    17. Myra
    18. Tina
    19. Sandra
    20. Debby
    21. Sandra
    22. Missy
    23. Cara
    24. Julie
    25. Glynna
    26. Audra

    There are some super tags in there. This was just great - thanks for making us think!

    As far as my own... I'm still working on my first ms. And... I plan to do a series about this one character (for now)... So - I'm not sure how one approaches it.

    Mary has done so well with hers and is following characters along. I'm trying to figure out the best way to capture what my fiction is "about"... It's for the secular children's market, about a little dog who has overcome abuse and becomes a K9 spy... told in first dog.

    So - do you suggest I incorporate the character herself? Or make it more broad? ACK!

    This has been on my mind to do - so again- very timely! Thanks again to Seekerville, our #1 source of info!!!

    I'll be back for those virtual potatoes. MMMMM

    ReplyDelete
  32. I guess I have to toss "edgy werewolf queen"

    Vince are you at one of the Mayan/Aztec sites in that photo?

    My word verification is wines and I don't even drink. Heck I barely whine, for crying out loud.

    VINCE ROCKS!
    (that's Vince's brand by the way)

    Vince Mooney, the thinking woman's Captain Jack (that's Vince's tag line. I think)

    ReplyDelete
  33. Hi, Vince! I know a lot of the Seekers' tag lines already.

    1. Julie Lessman
    2. Mary Connealy
    3. Ruth Logan Herne
    8. Camy Tang
    12. Mary Connealy

    Or something like that.

    My tag line is Fairy Tales Do Come True, because I write historical romances based on fairy tales, or fairy tale retellings.

    (And by the way, my book is available for a limited time as a FREE download. You can get it from B&N.com, Amazon, or CBD.com. Just in case you want to check it out. :-) Truly, I'd be honored if you read my book, Vince.)

    Anyway, branding is an interesting concept. I'm a student of marketing, just because I want my book to sell well and want to do whatever I can to help, so your wisdom is always appreciated, Vince. Now I will go back and read the comments to see if you revealed the country where you are standing in that photo of you. I'm afraid to guess, but I was thinking Vietnam or China.

    ReplyDelete
  34. I'm way off on the photo origin, aren't I? Peru maybe?

    ReplyDelete
  35. Okay, I won't embarass myself by any guesses...save one. Anything cowboy has Mary written all over it. Oh and yes, Wasabi goes to Camy. Both of them are so memorable. Kind of like being Chester the Cheetah. It aint easy bein' cheesy! LOL.

    I've been working on mine. "Bringing supernatural back from the edge." I write YA supernatural. Have you seen the stuff on the shelves lately? Someone's got to go in there and shed some light!

    It's still a work in process.
    Dawn

    ReplyDelete
  36. Hi Everyone!

    I just got here and I love how many are trying to answer all the tags! So far the results are amazing! Considering no one but Tina has ever seen most of these before, it’s uncanny how many are right. Wow!

    These take time to grade so at first I’ll be a little slow posting. But it looks like the winner is going to get over 22 to 23 right.

    What I’ve noticed that I didn’t expect is how much we can learn by who an author is being mistaken for. If everyone thinks you’re ##, maybe you should be!

    Did you notice that some of the coffee is Starbucks Christmas blend?

    Vince

    ReplyDelete
  37. Hi Keli:

    You are amazing! I don’t think I could have done that well! Of course I won’t say which are right and which are wrong yet but you did good!

    Vince

    ReplyDelete
  38. Hi Ausjenny:

    Amazing results! You’re in the running to win it already!

    BTW: was Ron Clarke a fellow countryman? My wife went to Australia a few years ago with her sister and loved it! I wish I could have gone with her.

    Vince

    ReplyDelete
  39. Hi Ruth:

    Did you figure out the tag I wrote for you?

    That picture’s in Machu Picchu. I think you’d love it there.

    Vince

    ReplyDelete
  40. Hi Laura:

    I can’t give answers out yet but I don’t think anyone is going to miss Camy. Thanks for commenting!

    Vince

    ReplyDelete
  41. Hi adge:

    Thanks for telling which tags you liked best. This is interesting information to know.
    You are doing very well. If you want to guess on the others, you might win this thing! There will be two winners. You don’t have to be the top scorer to win.

    Vince

    ReplyDelete
  42. Hi KC:

    I’ll be looking for your thoughts on this. You know May is allowed to help you?

    Vince

    ReplyDelete
  43. Hi Walt:

    You did well! And it’s not like there are wrong answers. If most people think an author should be ##, then maybe she should be. Thanks for adding to the fun.

    Vince

    ReplyDelete
  44. Hi Sandra:

    Thanks for the nice comments.

    BTW: did you get the tag I wrote for you? If you think real hard, there is a clue in the tag that should give it away. : )


    Vince

    ReplyDelete
  45. This was HARD Vince!!!! Got this first two for sure and am pretty sure for Camy...maybe Audra and Debby...possibly. I feel like I just got to school only to find out that the teacher pulled the old pop quiz scenario!!!!

    Some of them could be for more than one person. And since I haven't read anything by Sandra or Pam I had to guess. Well, truthfully I pretty much guessed my way through -- jut like in high school.

    1. Julie
    2. Mary
    3. Could be anyone – maybe Ruthie
    4. Audra
    5. Debby
    6. Debby
    7. Cara
    8. Camy
    9. Janet
    10. Ruthy
    11. Ruthy
    12. Mary
    13. Audra
    14. Myra
    15. Camy
    16. Missy
    17. Missy
    18. Glynna?
    19. Debby
    20. Cheryl?
    21. Glynna
    22. Sandra
    23. Cara
    24. Julie
    25. Pam
    26. Tina

    ReplyDelete
  46. Hi CarolM:

    Please don’t finish Mary off until she gets all her series completed! I hear Sidney has a twin coming back for revenge. What a neat way to come full cycle with Petticoat Ranch.

    It is not too soon to think about a tag of your own. I suggest that you visualize what your ultimate work would be like and then write a tag for that. Let it be an affirmation and a WIP until the right time comes. Coming up with a tag you really like could be very insightful and positive.

    Vince

    ReplyDelete
  47. Hi Cara:

    The potatoes are just about ready but they don’t look as pretty as they do in that picture in Woman’s World. BTW: unstuffing those potatoes is hard on the wrists even though I softened them up first in the microwave. But they smell wonderful.

    I think you have a very good tag. In fact, there was very little I could think of to improve it. Actually, I have small logos to go with some of the tags which I will mention tonight.(I think your logo is one of the best!)

    Thanks for your nice comments.

    Vince

    ReplyDelete
  48. Hi Janet:

    I’d be proud for any author to use one of my tag ideas. I’m also happy that so many tags are being identified by people who have never seen them. I like yours a whole lot. : )

    Vince

    ReplyDelete
  49. Well, now I'm jealous of Cara's tag because VINCE LOVES IT, but he's right...

    As always. Dratted man.

    I think Julie's, Cara's, Mary's and Camy's stand out.

    I'm studying mine to see if Vince's thoughts on it make it more recognizable and universal enough for multiple series.

    But I love your ideas on mine, Vince. Just love 'em.

    ReplyDelete
  50. I've been thinking ...(be afraid) and how about this for my psuedonym writing..my single title Italian books.

    Tina Russo-Where the pasta meets the road.

    Hmmmm???

    ReplyDelete
  51. Hi KC:

    You did pretty good. You’ll be surprised when you see the answers tonight.

    The tag line for my real estate school and seminar business is:

    Education that Means Business


    My comment tag line on eHarlequin is

    “Romances are the emotional vitamins of the soul.”

    And while I don’t have one yet for my romance book, it will have to have ‘Philosophy’ in it. I am working with this as of now:

    “Philosophical Romances for Gifted Dreamers”.

    What do you think? It’s just a WIP now.

    Vince

    ReplyDelete
  52. CarolM, I wasn't writing that book....til NOW!!!!!!!!

    :)

    ReplyDelete
  53. Hi Debra:

    Yes, that photo is of Machu Picchu.

    I have a secret site with no links to it for people who were on the Peru tour with me and my wife. If you want to see what we saw on that tour go here:

    http://www.vmres.com/MPpage1.htm

    I think there are over 70 beautiful photos. I had a great camera and it got a little foggy on the second day. The clouds came down to our level for sensational special effects! What a trip!

    Thanks for the nice comments. I’m having a most wonderful day. ; )

    Vince

    ReplyDelete
  54. Mary -

    I'll be first in line!!

    ReplyDelete
  55. Hi Melanie:

    I’ve already have your book, The Healer's Apprentice, on my Kindle! You should have seen me jump when I saw it! Actually KC told me about it yesterday.

    I’ve wanted to read it ever since that one outrageous review on Amazon! That review actually made me want to read it!!

    I like to see fairy tales made into romances because fairy tales (some academics get after me and insist they are folk tales) are archetypal and speak to the human soul.

    I particularly like “Beauty and the Beast” but I must say, I am waiting for an author to write to other side of the story: “Handsome and the Ugly”. This may sound funny but I think it could be done.

    BTW: There is one surprise on your list. Be sure to check the answers tonight.

    ALERT:

    FREE BOOKS BY SEEKERS AND FRIENDS OF SEEKERS NOW ON KINDLE!



    The Healer's Apprentice
    Melanie Dickerson (Author)

    Fools Rush In (Weddings by Bella, Book 1)
    Janice Thompson (Author)


    The Apothecary's Daughter
    Julie Klassen (Author) (Julie Klassen is fantastic!)

    Against All Odds (Heroes of Quantico Series, Book 1)
    Irene Hannon (Author)

    Love on a Dime
    Cara Lynn James (Author)

    BTW: I am doing a study of “FREE” books and their marketing impact on a guest blog later in the month. (Just in case this interests you.)

    Vince

    ReplyDelete
  56. Hi Dawn:

    Of course everyone gets Mary and Camy. I also think Mary may own the “Comedy” position as well as the “Cowboy”. Together they make a powerful tag line.

    You should get with KC. She told me to read “The Hunger Games” which I am now doing.

    I like: "Bringing supernatural back from the edge."

    I'd like to see some more work on it. It does not say YA and it does not say where it comes back to. But I’d say it says 90% of what I think you intened to say. One warning: I think kids buy this stuff because it is on the edge.

    I think many young people like to read the most depressing things because they have had a mostly sheltered life and they want a taste of adult experience. I bet poor kids who are mistreated are not big fans of dystopian novels. I couldn’t get enough depressing books at that age. I loved Knut Hansum’s “Hunger” which is mild by today’s standards.

    Vince

    P.S. My code word was "PHILO"! It doesn't get better than that!

    ReplyDelete
  57. Great post, Vince! Of course I know which one is already on my bookmarks, etc. But I think I've figured out another one you've created for me. I won't give it away by naming it yet! I'll wait to make sure tonight. :)

    Thanks for all the work you put into this! It's so fun to try to figure them out.

    ReplyDelete
  58. Vince!

    Ah - MP! What a place. We were totally rushed on the tour we took. Wouldn't mind going back and staying at that fab hotel at the base of the mountain for a couple of days... It'd be so easy to book your own tour in Cuzco.

    LOVE your biz tag line... For the book, how about "Romance for philosophers, or those who want to be."
    nah... uhm...

    "Romance for thinkers and dreamers"

    I'll be interested in your research on free books and bumping up the sales later... Keep us posted.

    It just doesn't seem quite fair for the author to do all this work and get a small percentage of the sale in the first place (10% maybe?) and then GIVE it away... If sales trend up afterwards, then that would be a beautiful example of Grace.

    ReplyDelete
  59. Okay, Vince, following orders here. I started a guess list twice last night, but hated leaving blanks. So here's my list after some sleep.

    1. Julie
    2. Mary
    3. Ruthy
    4. Tina
    5. Debby
    6. Cheryl
    7. Cara
    8. Camy
    9. Janet
    10. Missy
    11. Ruthy
    12. Mary
    13. Mary
    14. Myra
    15. Camy
    16. Pam
    17. Ruthy
    18. Janet
    19. Julie
    20. Cheryl
    21. Mary
    22. Audra
    23. Cara
    24. Julie
    25. Mary
    26. Sandra

    Helen

    ReplyDelete
  60. I'll probably get several wrong since I haven't read books by too many of the seekers. I just have to get to the rest of them. So here is my attempt.

    1. Julie
    2. Mary
    3. Missy
    4. Cheryl
    5. Glynna
    6. Debby
    7. Cara
    8. Camy
    9. Julie
    10. Ruthy
    11. Missy
    12. Mary
    13. Tina
    14. Cara
    15. Camy
    16. Janet
    17. Mary
    18. Pam
    19. Julie
    20. Debby
    21. Myra
    22. Sandra
    23. Cara
    24. Julie
    25. Glynna
    26. Audra

    Holly
    oceandreamerfla(at)aol(dot)com

    ReplyDelete
  61. Oh, how interesting....but guess I am in just for participation...only guessing 4:
    1. Julie L.
    2. Mary C.
    10. Missy
    26. Julie
    Thanks!!
    jackie.smithATdishmailDOTnet

    ReplyDelete
  62. Vince,

    I wanted to drop by and say "hi" and neat post. I don't have time right now to make my guesses but hope to get back later tonight.

    Rose

    ReplyDelete
  63. Hi Kav:

    If this were a high school pop quiz, you would pass! And you are right. Some of these tags could work for more than one author. Be sure to watch for the answers tonight! And thanks for taking the test! : )

    Vince

    ReplyDelete
  64. Hi Tina:

    I’m not sure if you should associate food with being on a road. (Think: road kill).

    But if you read Italian, try Liz Fielding’s book, “Il Ricco Proprietario del suo curoe” by Harmony, Jolly. The translation seems very good to me but then I read it first in English.

    Do you think your book will be translated into another language? They love American cowboys in Europe.

    Vince

    ReplyDelete
  65. Hi Ruth:

    You may be right about your tag needing to be more universal. How about this:

    Adding Stars to the Romance Heavens!

    I kinda like that one.

    The logo could be stars shooting upwards!

    Vince

    ReplyDelete
  66. Vince, you are an amazing man!

    I know Passion is Julie, Cowboy Comedies is Mary, and Wasabi is Camy. That's them in a nutshell.

    Now I'm pretty sure Faith, Families and Finding Mr. Right is Missy. No, I know it is because that's what I think about when I think of Missy's stories.

    I'm kicking myself because I don't recognize Debby's. I think it's "Faith with an edge...cross my heart" because nothing else in the list makes sense to be her.

    The concept of finding an author brand intimidates me.

    Still the other day I was chatting with a gal about how someone knows if she writes inspys or not and I said something that made me realize what I want the purpose of all my writing to have.

    be light. be love. believe.

    That's not really a distinctive genre of writing, but I hope people recognize that that's my purpose whenever I write anything, whether it's a novel or a blog post.

    As far as a specific author brand...eh. I'm nowhere.

    Now I'm gonna read what everyone else responded 'cause I feel horrible for not recognizing anyone else's brand.

    ReplyDelete
  67. Hi Helen:

    You did well. There seems to be two authors who are ‘winning’ the same tag time and time again. This is very interesting. Thanks for your selections.

    Vince

    ReplyDelete
  68. Hi Mary & All:

    Mary’s right! She only has one tag line. But I also wrote one which is not authorized! Please remember only the authorized tag. But for the contest, Mary is down twice.

    Vince

    ReplyDelete
  69. Oh, Vince, I like that one... The whole stars thing paints a vibrant picture.

    But then there's the side of me that cringes with recognition because I'm always afraid I might fall short of expectation. That side of me thinks stars are way too illustrious and noticeable.

    Writers are such head cases.

    Does Bob Mayer do house calls???

    Oh, BOB???????

    But I really like that a lot and it is HUGELY interesting to see who's being tagged with what repeatedly. Great fodder for contemplation.

    But I'd rather eat and I just made a silver white cake WITH homemade lemon filling AND....

    Whipped cream frosting.

    Shaved lemon garnish, just a dusting.

    And a raspberry drizzle over all.

    Dig in!

    ReplyDelete
  70. Oooh.....cowboys in Europe. Si'


    So what's your tag for your stories Vince?

    ReplyDelete
  71. Oh MY STARS Ruthy

    It's YOU... Just deal with it, ok??
    and pass the cake... Need something else completely off my list after Vince's potatoes.

    wshew.

    What an interesting blog today - can't wait for the answers! Agreed - some of the entries fit several authors...

    I'm still cogitating on something that would work for me.
    "Sharing the adventures of May the K9 Spy" just falls flat... ya know?

    I overheard Rush Limbaugh use a GREAT one - ha! "Mind over chatter."

    Did Mary come out from under the desk yet?

    ReplyDelete
  72. An excellent post, thank you. I was brought back to writing by (the Lord) and what is turning into my brand--writing about the Carolinas. I'd blogged about outdoor destinations in both states for years. My posts have appeared in online pubs via BlogBurst and my blog was once featured on an Upstate Carolina morning news show. While my stories were set in the Carolinas, I'd failed to use the rich details I'd learned from my explorations and research, and connecting the characters journey to it. Not long ago, I incorporated one into the other, and the difference was startling. My first short written in this manner is currently on CFOM (it's my first, so have mercy). A second--better--is forthcoming. Writing both taught me the importance of indulging in a (moral!) passion, and applying that passion into ones work, thus naturally creating a brand.

    Tag line? That's a different story. Perhaps this post will help me figure that out. Thanks for sharing.

    ReplyDelete
  73. Got it, Vince. Now I need to go read it more carefully and see if I can pick out myself.

    :)

    ReplyDelete
  74. Hi Holly:

    You got about half of them right which is very good considering that there are 15 possible answers to each tag. Given a little more time with the Seekers and I’m sure you’ll be near perfect!

    Thanks for taking the challenge.

    Vince

    ReplyDelete
  75. Hi Missy:

    Yours is one of the tags that I couldn’t think of anyway to improve or come up with a better one. And I tried for the whole time. It’s a keeper!

    Vince

    ReplyDelete
  76. Hi KC:

    Your suggestions made me think of another important factor in selecting a tag line.

    How will readers feel about being associated with your tag line (or author positioning).

    I’m sure that tobacco is neither male nor female but what man wants to be seen smoking a Virginia Slim’s?

    So I was thinking would a reader like to be thought of as a Gifted Dreamer if seen reading the book?

    I think my target audience would be comfortable with this. I need to think this out however.

    Thanks for the comment.

    Vince

    ReplyDelete
  77. Hi Jackie S:

    Very good. I think your last choice is very telling! Thanks for commenting.

    Vince

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  78. Hi Rose:

    Thanks for stopping by and I hope you can get back with your choices tonight. Each entry is very helpful.

    Vince

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  79. Hi Gina:

    Great job on the authors. You have Missy down spot on. I think Missy has ‘a voice you feel, not hear’.

    This makes me think you could be on to something. Your tag does not have to be genre specific. It could be something that expresses the essence of your spirit or unique voice when you write. This can be pan genre.

    I think:

    be light. be love. believe.

    Makes a good start at this. I am thinking of the book “The Unbearable Lightness of Being” by Milan Kundera. I always thought this title was a description of his writing style and I have always admired it.

    This may be something you can think about. Your tag can come from ‘out of the box’ and in fact, that might make it even more memorable.

    Vince

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  80. HOW FUN!!!!!

    I think I found mine.

    And like it!

    Great job capturing all the Seekers, Vince.

    Cheryl

    ReplyDelete
  81. Hi Tina:

    My tag line is:

    Philosophical Romances for Gifted Dreamers

    I want the world to know that my readers are brilliant, talented and creatively alive!

    (This is just part of ‘rewarding the reader’) : )


    Vince

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  82. Hi Ruth:

    You are wise in that respect. For has it not been paraphrased that “He who lives by the stars, dies by the stars”? And in Julius Caesar do they not mention again an again that “All Glory is Fleeting”? (Doesn’t using ‘nots’ seem to make a statement more Biblical?)

    Store your treasure in heaven. Write in a way that servers and glorifies the Lord and you shall never want.

    But it sure is nice when glory is waxing.

    Vince

    ReplyDelete
  83. Hi Kimberli:

    I think nothing can beat the author writing with an inspired purpose – all other things being equal. (You still have to know how to write and pay your dues.)

    Once you know yourself and your writing an ideal tag line may force itself on your consciousness.

    I wish you well with your projects. You are dealing with one of the most beautiful locations in the world.

    Vince

    ReplyDelete
  84. Groannnnn! This was harder than I thought. The post was great, I have heard alot about branding and devoloping tag lines and it's good to keep it fresh. :)

    But I am afraid I haven't read all your books or something by each of you (GASP!), so I am sure you will get many laughs at my expense. And due to time constraints I can't hang around much, but I wanted to join in a bit on the fun! (deep breath...) Here I go....

    1: Julie
    2: Mary
    3:Glynna
    4: Audra
    5: Missy
    6: Debby
    7: Cara
    8: Camy
    9: Janet
    10:Ruth
    11: Tina
    12: Mary
    13: Tina
    14: Myra
    15: Camy
    16: Sandra
    17: Ruth
    18: Audra
    19: Cheryl
    20: Debby
    21: Ruth
    22: Julie
    23: Cara
    24: Julie
    25: Glynna
    26: Pam

    I don't even know if GOT all of you, hope so! It was fun. :) And to be honest, I didn't peak on any websites and I didn't look anyone else's answers. :)

    ReplyDelete
  85. I want to know: does Vince win that particpation prize???? *wink* JK. :D

    ReplyDelete
  86. Hi Cheryl:

    Your tag is one of the ones I like the best. I think most people are getting it right, too. Thanks for commenting.

    Vince

    ReplyDelete
  87. Hi Casey:

    You did OK. You got about half right and the ones you ‘missed’ are the authors who many others also think go with that tag.

    I can see we have some new authors who will have to do a little differentiation. Of course, the real advantage of a good tag builds with each book you publish. And now, because of eBooks, backlists are going to be far more important since every book the author writes can be in print and instantly available. This means that tagging just one new reader can result in many quick sales.

    Thanks and come back tonight for a few surprises.

    Vince

    ReplyDelete
  88. I to know: do random letter posts work this time or are we restricted to saying something that actually has meaning?? :P

    ReplyDelete
  89. WOW, Half?? You're kidding! I think that's not too shabby. :D

    ReplyDelete
  90. Hi Mary:

    I told Tina, in writing, that if any Seeker could guess all the tags, it was you. Do you want to try?

    Vince

    ReplyDelete
  91. Wow!

    It’s 2:30 pm and this is the first time I’ve gotten to the end of the post comments!

    I’ve been trying to model the way Debby hosts when she’s blogging and it’s a lot to do! : ) But Debby is my inspiration for hosting!

    I may be away for a little bit. I have my student tests to grade yet and I don’t think they are going to be as smart as this group! I have to get the dog at the vet and tonight I will have to feed two households because everyone but me is sick.

    Back soon.

    Vince

    ReplyDelete
  92. Vince, I love you.

    I'm just sayin'....

    And people are sick AND you're working...

    God bless you!

    ReplyDelete
  93. Oh, I'm so excited you have my book, Vince! WOOHOO! Except that I'm a little nervous, since you are so much more philosophical and analytical than I am! But I hope you like my mushy romance anyway. I just want to set the record straight here in this friendly place: The Healer's Apprentice is NOT a mystery! Nor is it a fantasy! It's a romance. A historical romance. Period.

    Anyway ... I'm so excited because my next book, which comes out in December, is a BEAUTY AND THE BEAST story! The Merchant's Daughter.

    Actually, Vince, I think Julie Lessman has the Handsome and the Ugly story you are yearning for coming up soon. It has a handsome hero, one of the O'Connor boys, can't remember his name now, falling in love with the friend of Charity's whose face got burned and scarred by her abusive ex-husband. Can't wait for that one!

    ReplyDelete
  94. Camy and Mary are the only two I recognized, so I'm completely out of the running for THAT prize. Why do I remember Camy's? Because I once ordered fish with a wasabi sauce before I knew what Wasabi WAS. Whoa. And this was a work-related meal. Lots of water refills that night.

    Vince, I loved your post, and I loved your award post on your own blog, honoring Ruthy. You chose well!

    Regina

    ReplyDelete
  95. Vince, what a terrific explanation of branding AND a fun contest! Thanks for being our guest in Seekerville today!

    So...you thought Tina would be the Seeker who could correctly guess every tag line. You're probably right, but I'll take a stab at the list....

    Hmmmm, some of these are really hard to narrow down!

    1. Julie
    2. Mary
    3. Ruthy
    4. Audra
    5. Debby
    6. Cheryl
    7. Cara
    8. Camy
    9. Janet
    10. Missy
    11. Ruthy
    12. Mary
    13. Mary
    14. Myra
    15. Camy
    16. Glynna
    17. Janet
    18. Tina
    19. Debby
    20. Cheryl
    21. Missy
    22. Pam
    23. Cara
    24. Julie
    25. Tina
    26. Sandra

    So how are the potatoes coming? My, you are multi-talented, aren't you, Vince? ;>D

    ReplyDelete
  96. Vince, I love ya, man, but I'm not too sure I want "unbearable" anywhere connected to my writing.

    ;-

    Still, you are a smart man so I'm gonna mull over your words to see if I can come up with a more book/genre-related brand.

    ReplyDelete
  97. Hope everyone feels better soon Vince - but you're an excellent multi-tasker! :)

    It's snowing... blech...

    ReplyDelete
  98. Just poppin' in...

    MYRA! Glad I wasn't the only one and you a Seeker yourself! :)

    ReplyDelete
  99. Melanie! I just saw your comment, congrats on that new book! I love the title too. :) So happy for you!!

    ReplyDelete
  100. Hi Myra:

    Tina has the answers!

    I said Mary would be the one to get all the answers right. To be good at comedy you have to be able to juxtapose dozens of ideas in your head at the same time and then be able to see which intersections have humorous potential. That same ability should help in getting these tags right. That’s all I meant.

    I’ll comment on your post next. I just got back.

    Vince

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  101. Boy, am I late to the game. Sick husband here. Vince, I feel your pain!

    This is a marvelous post and exercise in distilling things down to their essence.

    Melanie, I just downloaded your book on my Kindle. You are my first kindlized Christian romance. Everyone else has been in paper up until now!

    To all the seekers, I am going to print out the list and keep it handy so I can use the tag lines when I am recommending to friends.

    Vince, hope you stay well and thanks again!
    Peace, Julie

    ReplyDelete
  102. Hi Myra:

    You are the only Seeker to try so far today. You did very well. Thanks!!

    It is very interesting that the tags for Tina and Audra & Glynna and Missy are often taken for each other.

    Be sure to check for the winners tonight!

    Oh my! You didn’t get the potatoes! They were gone in 33 minutes! Mine was great even if it didn’t look like the picture. Does food ever look like the pictures?


    Vince

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  103. Okay, I am going to try to guess the rest...

    5. Debby Giusti
    11. Ruth Logan Herne
    13. Audra Harders
    16. Cheryl Wyatt
    21. Glynna Kaye
    22. Sandra Leesmith
    25. Cheryl Wyatt

    Okay...

    And hope all goes well for you today with your family and work!

    ReplyDelete
  104. I do not understand juxtaposition. I have tried, but have failed miserably. Sounds good though! :)

    ReplyDelete
  105. Hi Gina:

    Oh, my, I didn’t mean that you should use ‘unbearable’ in your tag!

    “Unbearable lightness of being” is meant to be ironic. Usually it's our heavy burdens that make being unbearable. (The guy’s a philosopher type.) I just thought your idea had an ‘airy’ mystique to it, actually, I thought it was philosophical. (That means good.)

    Keep thinking about it. When the right idea surfaces it will wake you from the deepest sleep.

    Vince

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  106. Hi Regina:

    I think everyone has a wasabi story but me. I have never seen any. (I’m not complaining!)

    I’m glad you liked my review of “Made to Order Family”.

    I think you might also like the 2009 Winner, “Autumn Rains” by Myra Johnson. This is a real gem that I just wish would have been available in the Wal-Marts.

    BTW: You still have a chance to win in the drawing.

    Vince

    ReplyDelete
  107. Oops, I didn't think it was fair for Seekers to play.

    That's my story and I'm sticking to it. :)

    ReplyDelete
  108. Darn. Missed the potatoes.

    Thanks for the nice mention of Autumn Rains, Vince. I'm happy to report that ALL THREE of my Missouri romances from Heartsong will be released in one volume entitled Gateway Weddings sometime next fall, and those should be available in stores.

    ReplyDelete
  109. Hi Melanie:

    I try to read every “Beauty and the Beast” romance that I see. I read the original and I’ve been to the play twice. I also read every “Beauty and the Brain” romance I find but they are few and far between!

    I hope Julie does write that book. Was the friend of Charity with the abusive husband in the second book? (Actually that friend could have been in any and all the books.) In one of the books Charity had a friend that I would have loved in real life myself and that I wanted the hero to marry instead of her. Wow. That would be a great plot, at least, from my POV.

    Thanks for the heads-up.

    Vince

    ReplyDelete
  110. Yes Vince Ron Clarke is and aussie he is the mayor of the Gold coast and I was wrong.
    soon as I saw it this morning I was thinking no it was John Landy who broke the 4 min mile second. Sorry to misinform you. I had to check but I knew it was the former governor of Victoria who was John Landy. Both ran against each other at the same time.
    Both are Aussie legends and every big athletics meet they seem to talk about them.
    I cant beleive I said Ron Clarke!

    But yes both are Aussies.
    Im looking at the floods in Queensland and it is devastating. this flooding is epic and the cost to the country is going to be huge.
    If you have a moment can you all pray for Queensland. The area covered is the size of France and Germany combined.

    Started Camy Tang's Formula for success last night.

    ReplyDelete
  111. Hi adge:

    That may put you in the running! I’ll combine the tests. Watch for the answers tonight.

    Thanks for your nice comments. Talk about work. One of my students just got the same score on a test that you would get, mathematically, if you didn’t even read the questions! All the others passed.

    Vince

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  112. Hi KC:

    What you wrote made me think this:

    When you are a man, you are a multi-tasker.

    When you are a woman, you’re a mother.


    But thanks. Those that can eat will probably get cheese pizza.

    Vince

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  113. I cant find The Healer's Apprentice for free is it at amazon?

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  114. Hi Casey:

    Juxtapositioning would be putting two (usually unlike things) side by side and comparing them. Like taking the concept of an author tag. Then putting the concept of branding a horse next to the first idea and coming up with this:

    The unsuspecting author was branded on the backside and now she’s wearing hot pants.*

    The above gives new meaning to becoming a Blaze author!

    Vince

    *I know, this was really Mary’s idea. Sorry.

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  115. Hi Julie Hilton Stelle:

    Sorry about your husband, too.

    Please note: not all these tag lines are official. Some authors may not like them. (But they are being good sports).

    Please only use the official ones!

    Vince

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  116. thanks Myra seems its not free for Aussies. which is so annoying.
    Its another one which is copyrighted so Aussies cant get it free which is a little annoying I tried Chirstianbook and thats when I found out out copyright rulles are causing the problem

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  117. Hi Ausjenny:

    I’ll add my prayers for your flooding woes. I’ve seen the photos on the news and like everything downunder, it seems bigger than life. My brother in southern California is also praying he won’t see his house washed away. Every time it looks over, another storm comes in.

    I’m also praying that some of this rain will find its way into Lake Powell. I love Lake Powell and want to see it full again. (It’s in Arizona and parts look like a lunar landscape. Really.)

    It’s OK about getting number two wrong. : ) It kind of proves my point. I saw a movie about two Australian runners. It was wonderful but I can’t think of the name of it now.

    Vince

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  118. Hi Myra:

    I’ll be looking for Gateway Weddings in the stores. I’ll need to check the line spacing and the type size. If Heartsong ever comes out in eBooks, fans will be delighted. There is some great writing in that imprint and a lot of people like the shorter length. I do.

    Vince

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  119. Hi Mary:

    Seekers cannot win a prize but they can take part in the contest. It’s like having amateurs in the US Open. They can win but they can’t have the prize money. (Maybe the analogy of unpublished writing contests and published author contests is better here.)

    But don’t do it now! You’d have to do well or we would both look bad. And that wouldn't be funny. : (

    Vince

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  120. Well, Vince, I'm thrilled to hear mine passes muster! Now I'll be interested to see who you thought of the other one for. Hmm.... Maybe Ruthy?

    I'll check back tonight!!

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  121. Hi Ausjenny:

    The copyright problem works the other way too. One of my favorite lines is the Harlequin Medical Romances but they are very restricted in North America. Sometimes I get them from Mills and Boon in England but often I just can’t get all the issues. And I am not allowed to download them from Australia. I can buy the print books but the postage can be more than the books cost.

    I hope you at least get a chance to get free downloads from your authors.

    Vince

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  122. Thanks Vince, I was able to get a few its just certain publishers. The australian copy right laws are so old and restrictive. Seems we are only able to buy about a quarter of the books available. I know there was an issue with the Ipad that aussies couldn't access any books through the Ipad.
    maybe there will be a few avaiable when I go to hawaii as I think my laptop is coming with me.

    Sorry you cant get the books you want I do know about postage. Our postage costs to America are aweful they are now adding a charge of about $10 for all parcels.
    Would there be any out at present you need that I could post to you from Hawaii?

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  123. Oh my stars!!!!

    124 comments!

    VINCE!!!! YOU DA' MAN!!!!

    I am so glad you're a friend of mine, Dude.

    I've got choir practice tonight so I have to duck out soon and pretend to sing...

    Hey, there are fried veggies on the back deck. With ranch dressing. Zucchini, sweet potatoes, mushrooms, cauliflower...

    I love these things!

    And Jenny, praying for the conditions in Australia to lighten up. Once every 100 years isn't okay during year '100'....

    Brutal stuff.

    Gotta go. I'll check back later. So fun to have you here, big guy!

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  124. Hi Ausjenny:

    Thanks on the offer. I’ll have to look. I know that I was interested in some large print paperbacks that are only available in Austrilia. In the UK the same books are only available in larger print in the hardbound and they are very expensive. I do have a link to the Aussie Mills & Boon. It’s just so frustrating to sees things you can’t buy! But then, if that’s all my worries, that’s not so bad.


    Vince

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  125. Hi Ruth:

    My site just got 40 hits on “Made to Order Family”! You don’t know anything about that do you? : )

    Vince

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  126. Fun post, Vince!!

    The impact of my so-called "brand" comes from the graphic version, which didn't translate in the post font -- a "t" that is a cross.

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  127. Hi All:

    I'm off the feed people. I have all the tests results with me to take to the next computer. Look for the answers and winners to annouunced tongiht!

    Vince

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  128. Okay...Some of these are guesses. I remember Camy's because my husband is half Japanese and the word Wasabi always catches my eye. Having said that, here goes...

    1. Passion with a Purpose - Julie Lessman

    2. Lassoing the Spirit of the West with Romance, Comedy & Cowboys - Mary Connealy

    5. Exploring the Frontiers of Faith with Romantic Suspense! (Expanding the Frontiers of Faith with Romantic Suspense!) - Pam Hillman

    8. Romance with a kick of wasabi. - Camy Tang

    10. Faith, Family and Finding Mr. Right - Ruth Logan Herne

    12. Romantic Comedy with Cowboys - Mary Connealy

    14. Romantic Women’s Fiction…Where LIFE and love collide. - Tina Radcliffe

    15. Romance with Suspense and a kick of wasabi! - Camy Tang

    17. Romance Forged in Faith, Love & Humor! - Ruth Logan Herne

    24. Where Passion Makes The Spirit Soar! - Julie Lessman

    25. Inspiration, Humor, Romance - Ruth Logan Herne

    MY TAG is:
    "Life Changing Fiction" - Where real life and fiction meet.

    Let me know what you think, Vince.
    (www.LinnetteMullin.com)

    ~Linnette

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  129. Vince, this has been a fun post. I'm looking forward to seeing the right answers.

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  130. Thanks for the heads up on the free Kindle books! Healer's Apprentice and Love on a Dime are two I've read and they are wonderful reads!

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  131. Where's Vince?

    Bet you are still hard at work with the family and the students!

    Just checking back in... Will stand by! :)

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  132. OMG, Vince! What a day to be away from my computer! The author tags you've given and created are awesome!

    Don't know how many you might of created for me, but I'd love to pick a couple of them.

    Great job!

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  133. I am bummed about missing the potatoes. They sounded heavenly. And the skillet of goodness Ruthy had.

    Forget dinner, I'm hungry for breakfast.

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  134. Loved the photo, Vince. And your bio! Extraordinary!

    I'd say that makes you well qualified to develop tag lines : )

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  135. Hi All:

    I'm back but I've been back and we went a while without a post. I guess people eat. : )

    Vince

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  136. I had to return dvds and now helping a Canadian with a project on Australian Aboriginals. thought it would take a short time almost 2 hours later!!!!!!!!!!
    but onto the last question.

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  137. Hi Linnette:

    You got more than half of them right. This is very good considering that there are 15 possible answers for each tag.

    I like your tag:

    "Life Changing Fiction" - Where real life and fiction meet.

    I am not familiar with your books so from this tag I would assume that you write inspirational woman’s fiction. Is that right?

    The last part “Where real life and fiction meet” seems a little flat to me. They meet and what happens? Could there be a promise in there somewhere?

    “Life Changing Fiction” – Where ‘what is’ becomes ‘what could be’!

    I’m not saying use these exact words but I’d try to come up with a benefit from the ‘meeting’.

    Thanks for coming by.

    Vince

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  138. Hi Audra:

    One of the two tags I wrote for you is my favorite one. The other one is also very good. Then there is also your tag. I hope you like the ones I wrote.

    Vince

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  139. Answers are up!!

    Vince will announce the winners for today.


    Vince!!! thank you for sharing your expertise and spending so much time with us today in Seekerville.

    ReplyDelete
  140. up where??? ACK!!!

    I'll go check the original blog and see... Thanks! This was fun!

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  141. Vince, you did a great job! I love the tags you created. I actually had my eye on that last one, LOL!

    Thanks so much for hanging around with us today!

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  142. 1. “Passion with a Purpose” -- Official – Julie Lessman

    2. Lassoing the Spirit of the West with Romance, Comedy & Cowboys – Vince -- Mary Connealy, (Logo a lasso in the air)

    3. "Enduring, endearing... Fiction that embraces the heart." Official – Ruth Logan Herne

    4. “Rugged Stories with Heart” Official -- Audra Harders

    5. Exploring the Frontiers of Faith with Romantic Suspense! (Expanding the Frontiers of Faith with Romantic Suspense!) Vince’s – Debby Giusti

    6. Where the Mission is Romance & Rescuing the Human Spirit! Vince’s – Cheryl Wyatt (Logo: a open parachute).

    7. ‘Gilded Age’ Romance Inspired by Faith and a Touch of Mystery. (‘Gilded Age’ Romance Inspired by Love and a Touch of Mystery.) Vince’s – Cara Lynn James (Logo: a dove sitting outside and at the top of a gilded cage).

    8. “Romance with a kick of wasabi.” Official – Camy Tang

    9. Crystal Clear Historical Romance Inspired with the Ring of Truth! Vince’s – Janet Dean (logo: finger hitting a crystal glass with sound waves coming off.)

    10. Faith, Family and Finding Mr. Right – Official – Missy Tippens

    11. Romantic True North! Where Enduring Fiction Embraces the Spirit & Warms the Heart. Vince, Ruth Logan Herne, (use a compass as a logo)

    12. Romantic Comedy with Cowboys – Official Mary Connealy

    13. Stories of Hard Men, Audacious Women, & Rugged Country!

    14. Romantic Women’s Fiction…Where LIFE and love collide. Official – Myra Johnson

    15. “Romance with Suspense and a kick of wasabi! Vince – Camy Tang

    16. Freeing the Romantic Spirit with Inspiration! Vince’s -- Pam Hillman (logo a flying dove)

    17. Romance Forged in Faith, Love & Humor! Vince’s – Sandra Leesmith (logo smithy’s anvil).

    18. Where Love, Romance & Inspiration Come Sweepin’ Down the Plain! Vince’s – Tina Radcliffe (Logo a tornado swilling around a cross).

    19. Faith with an edge…cross my heart. Official – Debby Giusti

    20. Where the Mission is Inspiration, Romance, & Rescuing the Human Spirit! Vince’s – Cheryl Wyatt (use parachute logo).

    21. “Love on the Light Side” – Official – Glynna Kaye

    22. Lifting the Spirit with the Power of Romance! Vince -- Tina Radcliffe, (logo: a dove flying next to a lighting bolt).

    23. ‘Gilded Age’ romance with a touch of mystery. Official – Cara Lynn James

    24. Where Passion Makes The Spirit Soar!
    Vince – Julie Lessman (use a soaring eagle as a logo)

    25. “Inspiration, Humor, Romance” -- Official – Sandra Leesmith

    26. Making Romance a Peak Experience! Vince – Audra Harders (use mountain peak logo)

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  143. I got 16 out of 25 so far. (Still waiting for #13.) That's better than I thought.

    ReplyDelete
  144. Very strange you cannot see number 13 but I can see it.


    13. Stories of Hard Men, Audacious Women, & Rugged Country!

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  145. First the Winners of the Name the Tag Contest!

    It is a tie for first place with two contestants missing only 4 tags! That means they got 22 right answers! That’s amazing given that there are 15 possible answers for each tag line. And a lot of these tags no one has ever seen before!





    Winner: Ausjenny +22 Winner: adge +22

    Third place, honorable mention, is an amazing tie between five contestants!

    KAV +16
    Myra +16
    Walt +16
    Keli +16
    Helen +16

    Congratulations to everyone who took part!

    My next post will have the answers.

    Vince

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  146. Walt maybe our computers are not working right I see the question not the answer.

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  147. TINA

    Blogger is not working right. Mine is posting without my telling it to. Also, I cannot edit from the preview. It just posts the entry on its own.

    I did not see your post. I will try some more.

    Vince

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  148. Can you see the answers in the comments?

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  149. I was thinking it must be Tina,
    Im so excited to get so many right.
    its good to make the brain work (even though its on holiday)
    congrats Adge

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  150. do I get anything for guessing the least?! LOL!

    congrats winners!

    Susanna

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  151. Hi Tina:

    Your answers are up OK for me but they seem to be after comments from peoople who have seen them.

    Blogger is having fun with us. Do you see where I posted the winners?

    I'll come back tomorrow and answer questions about any of the tags I wrote.

    I do like 26 the best of the ones I did. : )


    Vince

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  152. Wow! I enjoyed the post and am pleased to have gotten so many correct. Congrats everyone else for getting so many also.

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  153. This is too hard even though I have read the work of many of them. I guess I did not think of the tag as permanent as a tattoo. Enter me for a book and I will remember the tag. Bevschwind@hotmail.com

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  154. I was just shy of getting half! And one I crossed off my first thought only to discover today I should have LEFT IT! Oh well! A couple if I had switched cooresponding answers it would have been right. Go figure. :)

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  155. Hi Linnette:

    If you write genre romance (the kind that has a happy ending and the hero and heroine are introduced early and interact through most of the book), then I think you need the word Romance or a code word for Romance (like ‘heart’, ‘love’ or “finding Mr. Right’) in the tag.

    Your tag could be woman’s fiction which can have very sad endings. You don’t want to turn away the best prospects for your book with a tag which may misidentify the nature of your work.

    A tag should attract the very best prospects for your work.

    Keep thinking about it. When you get the right tag, it will be like putting on a thin leather glove that fits perfectly. You’ll know it at once and you won’t want to give it up easily. Don’t be in a hurry to get a tattoo. : )

    Vince

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  156. Thanks again this was such a fun exercise and my brain did enjoy it.

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  157. What a fun day you guys had yesterday! The tags and all the comments were so interesting.

    And Jenny and Adge, you guys got 22 out of 26 right??? That is amazing!

    Off to check out Audra's blog post on Thursday.

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  158. Vince, how about:

    "Life Changing Romance"

    Can't think of a secondary tagline yet, but I think I like this one. What do you think?

    Linnette

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  159. Hi Linnette:

    I like it. I like it the best so far. See how it fits!

    Vince

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  160. Thanks, Vince! I really like it, too. I think it fits really well.

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